Jora Collective is the most experimental chapter of Jora yet a space where jewellery is reimagined not just as adornment, but as expression, statement, and story. Rooted in 80 years of craftsmanship and headquartered in Mumbai, Jora blends karigar heritage with contemporary form, movement, and material insight. It's a creative studio with a business mindset, now evolving into concept-driven ventures across jewellery, experience-led hospitality, and conscious luxury rooted in craft. "The future of Indian jewellery and luxury won’t be found in catalogues. It’ll be designed in studios like ours."